Aluoja Ltd was founded on 1. september 1997. The establishment of new firm was strongly influenced by conclusions, which the founders came after working at years 1992 – 1997 in former Estonian wholesale company.

At present time Aluoja Ltd has developed into considerable importer and wholesaler. In active sortment are approximately 1600 products, which are mostly made in Ukraine, Estonia, China, Taiwan and Italy. Our product catalog is shaped by market demands and supplying process. Aluoja Ltd offers hand tools, gardening tools, cleaning supplies, houseware, but also with tractors and elctrictools.

Estonia has been divided into three sale regions: West Estonia and islands, Virumaa and West Tallinn, South Estonia and East Tallinn. This system guarantees even workload for salesmen and transporters. Each region has its own salesman and his work has been arranged so that each client is visited every second week. Ordered goods are delivered to client at the latest in four days after order confirmation. This distinguishes Aluoja Ltd from its competitors. Over 300 clients are served regularly.

Aluoja Ltd gives full-time work for 12 people.